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Close Encounters of the Third Kind (1977)

Richard Dreyfuss’ has an alien encounter which, coupled with an ample supply of Budweiser, leads him to construct a mini Devil’s Tower in his living room. The famous 70’s Bud TV commercial “Here Comes The King” is playing in the background.

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E.T. (1982)

The funky fingered extra terrestrial clearly enjoys crushing Coors in this family sci-fi adventure that also gives us a young Drew Barrymore in frame with the Colorado banquet beer.

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Cocoon (1985)

Steve Guttenberg is livin’ the Miller High Life in this Ron Howard film about old folks who stumble into a pool containing alien cocoons with rejuvenating powers.