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Great Outdoors, The (1988)

John Candy and Dan Aykroyd star in this summer comedy that delivers us some great Wisconsin beers. We get Point bottles and signs, a beautiful Leinenkugel’s light and Annette Bening under a rare glowing Walter’s neon sign.

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Blues Brothers, The (1980)

Joliet Jake and Elwood star in the Grand-Daddy of ’em all with 16 different brands documented. There’s excellent neon sightings including rare Rhinelander and Huber and we get the boys both going BTM (beer to mouth) with bottles of St Pauli Girl. A great Drewry’s sign is spied at Aretha Franklin’s soul food restaurant and we see 2 extremely scarce …

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Joy Ride (2001)

Paul Walker is the lead actor but the Leinenkugel’s sign is clearly the star here. There is some decent neon signage as well with Carlsberg, MGD and Lite Ice.